{"title":"VIRSA - BRIDALS’26","description":"\u003ch1 data-end=\"580\" data-start=\"325\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cb id=\"docs-internal-guid-0b638354-7fff-0175-da4c-611cbeaabd4c\"\u003e\u003cspan\u003eVIRSA Bridals ’26 - Luxury Bridal Lehengas \u0026amp; Couture\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/h1\u003e\n\u003cp data-end=\"580\" data-start=\"325\"\u003eVIRSA Bridals ’26 is a luxury bridal collection designed for modern brides across the UK, USA, and UAE. Each piece is meticulously handcrafted, featuring intricate embroidery, premium fabrics, and timeless silhouettes that reflect true couture artistry. From statement red lehengas to elegant neutral tones, the collection blends traditional South Asian craftsmanship with contemporary design. Created for brides who value sophistication and individuality, every outfit is designed to make your wedding moment unforgettable. We proudly offer worldwide delivery along with virtual bridal consultations, making it easy for international brides to experience exclusive designer wear from anywhere in the world.\u003c\/p\u003e","products":[{"product_id":"azar-aa-zar","title":"Azar (aa·zar)","description":"\u003cdiv\u003e\u003cspan\u003eA striking celebration of tradition and power, this red bridal ensemble commands attention with its rich hue and \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eintricate gold hand embroidery. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eEvery detail is designed to shimmer with movement, seamlessly blending heritage craftsmanship with a bold, \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003emodern silhouette. Finished with an opulent embellished dupatta, this look is created for the bride who wants to \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003efeel unforgettable. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eFabric Details: \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eOutfit: Soft Net \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eLining: Shimmer Tissue \u0026amp; Satin Silk \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eDupatta: Net\u003c\/span\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003eNote:\u003cbr\u003eThese RTW Bridal pieces can be customised to suit individual requirements. Our team can assist with options such as adjusting length and adding sleeves. Additional alterations, fittings, or add-ons may incur extra charges.\u003c\/p\u003e","brand":"SG London","offers":[{"title":"Size: Made to Measure","offer_id":50087242334428,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/6656\/4828\/files\/3.jpg?v=1776463723"},{"product_id":"aara-aa-ra","title":"Aara (aa·ra)","description":"\u003cdiv\u003e\u003cspan\u003eVanity Femme — redefined. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eThis elevated Mehndi ensemble is designed to make an impact. Crafted in three stunning pastel tones that blend \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eeffortlessly into one another, it creates a look that is soft, radiant, and impossible to ignore. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eWith its sleek, elongated silhouette and fluid movement, it exudes confidence from every angle. Fresh, feminine, \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eand undeniably striking - made for the woman who doesn't just show up, but owns the moment. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eFabric Details: \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eTop: Soft Lama Tissue \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eLehenga: Soft Net \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eLining: Lama Tissue \u0026amp; Satin Silk \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eEmbroidery: Machine and handwork with mixed Zardozi detailing\u003c\/span\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003eNote:\u003cbr\u003eThese RTW Bridal pieces can be customised to suit individual requirements. Our team can assist with options such as adjusting length and adding sleeves. Additional alterations, fittings, or add-ons may incur extra charges.\u003c\/p\u003e","brand":"SG London","offers":[{"title":"Size: Made to Measure","offer_id":50087271956700,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/6656\/4828\/files\/1_9fcffaad-5ac6-477b-93ec-b1bb54b7268c.jpg?v=1776464148"},{"product_id":"zareh-za-reh","title":"Zareh (za·reh)","description":"\u003cdiv\u003e\u003cspan\u003eStep into your moment with our Golden Fusion Lehenga Choli - where timeless elegance meets modern bridal \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003estyle. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eDesigned for the contemporary bride, its radiant gold tones and refined silhouette create a look that feels both \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003epowerful and effortlessly graceful. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003ePaired with a delicately styled veil, it adds a soft, romantic finish to this statement ensemble - perfect for brides \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003ewho want to stand out while honoring tradition. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eFabric Details: \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eCholi: Soft Net \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eLehenga: Soft Net \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eDupatta: Soft Net \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eEmbroidery: Tilla work with intricate handwork and mixed Zardozi detailing\u003c\/span\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003eNote:\u003cbr\u003eThese RTW Bridal pieces can be customised to suit individual requirements. Our team can assist with options such as adjusting length and adding sleeves. Additional alterations, fittings, or add-ons may incur extra charges.\u003c\/p\u003e","brand":"SG London","offers":[{"title":"Size: Made to Measure","offer_id":50087301841116,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/6656\/4828\/files\/3_265c7174-053c-4d44-bb57-6d086910603f.jpg?v=1776464341"},{"product_id":"noora-noo-ra","title":"Noora (noo·ra) - Nikkah Sharara Set","description":"\u003cdiv\u003e\n\u003cp data-start=\"372\" data-end=\"665\"\u003eDesigned for the bride who values timeless elegance, our Nikkah Sharara Set is a refined expression of traditional craftsmanship and modern sophistication. Perfect for Nikkah ceremonies across the UK, USA, and UAE, this ensemble embodies understated luxury with intricate artisanal detail.\u003c\/p\u003e\n\u003cp data-start=\"667\" data-end=\"1037\"\u003eThe look features a meticulously handcrafted beaded choli, adorned with delicate embellishments that create a soft, luminous shimmer under light. Each bead is thoughtfully placed, reflecting exceptional craftsmanship and couture precision. The addition of bold red piping introduces a striking traditional contrast, enhancing the silhouette with depth and character.\u003c\/p\u003e\n\u003cp data-start=\"1039\" data-end=\"1226\"\u003ePaired with a gracefully flowing sharara, the outfit offers effortless movement and poise, making it an ideal choice for brides seeking both comfort and elegance on their special day.\u003c\/p\u003e\n\u003cp data-start=\"1228\" data-end=\"1347\"\u003eThe ensemble is completed with a luxurious lama tissue dupatta, adding a soft, ethereal finish to the overall look.\u003c\/p\u003e\n\u003ch2 data-section-id=\"6jca6f\" data-start=\"1354\" data-end=\"1381\"\u003eFabric \u0026amp; Craftsmanship\u003c\/h2\u003e\n\u003cul data-start=\"1383\" data-end=\"1605\"\u003e\n\u003cli data-section-id=\"z4p2j9\" data-start=\"1383\" data-end=\"1407\"\u003e\n\u003cstrong data-start=\"1385\" data-end=\"1393\"\u003eTop:\u003c\/strong\u003e Lama Tissue\u003c\/li\u003e\n\u003cli data-section-id=\"mqstn5\" data-start=\"1408\" data-end=\"1474\"\u003e\n\u003cstrong data-start=\"1410\" data-end=\"1422\"\u003eSharara:\u003c\/strong\u003e Chiffon with intricate gold and white thread work\u003c\/li\u003e\n\u003cli data-section-id=\"1pvk2yn\" data-start=\"1475\" data-end=\"1503\"\u003e\n\u003cstrong data-start=\"1477\" data-end=\"1489\"\u003eDupatta:\u003c\/strong\u003e Lama Tissue\u003c\/li\u003e\n\u003cli data-section-id=\"1qegftu\" data-start=\"1504\" data-end=\"1605\"\u003e\n\u003cstrong data-start=\"1506\" data-end=\"1521\"\u003eEmbroidery:\u003c\/strong\u003e Traditional Tilla, thread work, pearl embellishments, and mixed Zardozi detailing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch2 data-section-id=\"1y7jsel\" data-start=\"1612\" data-end=\"1651\"\u003eDesigned for International Brides\u003c\/h2\u003e\n\u003cp data-start=\"1653\" data-end=\"1824\"\u003eThis couture piece is crafted for brides worldwide, with \u003cstrong data-start=\"1710\" data-end=\"1756\"\u003edelivery available in the UK, USA, and UAE\u003c\/strong\u003e, along with virtual consultation options for a seamless experience.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003eNote:\u003cbr\u003eThese RTW Bridal pieces can be customised to suit individual requirements. Our team can assist with options such as adjusting length and adding sleeves. Additional alterations, fittings, or add-ons may incur extra charges.\u003c\/p\u003e","brand":"SG London","offers":[{"title":"Size: Made to Measure","offer_id":50087323730140,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/6656\/4828\/files\/4_0167f6ce-724a-4e3a-9383-cd8023788639.jpg?v=1776464404"}],"url":"https:\/\/thesglondon.com\/collections\/bridal-dresses.oembed","provider":"SGLondon","version":"1.0","type":"link"}